Local Is The New Black

Bruce Nassbaum, in his book Creative Intelligence, talks about the new ‘maker movement’ that is happening. He talks about how Generation Y has seen the negative effects of globalization and ‘throwing your lot in with a big corporation that has no loyalty to you’. Craft, is popular again, as we can see from on-line commerce sites like Etsy. Individuals can now put out their own music, make their own movies, and sell their home-made goods in a variety of ways. This is making.

etsy

We all have a need to create things, and we want real, tangible, authentic goods.  HGTV television has shown us we can make through DIY projects. We recognize that organic or locally produced foods are better, and we love when our table is made from found materials. We are moving towards a climate of what I call, ‘local is the new black.’ In other words, GoLocal is the new Global. By buying recycled or used items (and locally made items with no transportation costs) we can realize some of the savings that were only to be had by exploiting underpaid foreign workers in unregulated environments.

final granville islandGranville Island Markets, Vancouver.

My husband’s theory on two key contributors to the decline of Rome, (and comparable to our own experience) and relevant to mention, are:

  1. Mercenaries doing the work of Romans so the ‘locals’ forgot how to make, and therefore, became lazy, relying completely on others expertise.
  2. Decline in technical innovation – how do you innovate when you stop designing and making?

So who is making a difference?

gild divanA lovely new shop, called Gild & Co, has opened my neighbourhood. The store is where ‘Modern meets Vintage’. As a collector of vintage goodies I have a real soft spot for what proprietor Bonnie is trying to do.

Bonnie explains her philosophy:

“Each piece at Gild & Co. carries a unique story; where it came from, how we found it, and why we brought it into the store. Our collection of inspired modern furnishings and embellishments is rounded out with revamped vintage gems, fusing classic forms with modern inspiration.”

gild template

She breathes new life into furniture that was manufactured at a time when high quality was the norm.  With our tendency to over-consume, and when so many of the products of western culture ends up in landfills, it is exciting to know that buying vintage reduces the need to manufacture new furniture and harvest new materials. It is the ultimate in recycling because there is something very nostalgic, evocative and connective in rediscovering the classic artifacts of our shared past.

3 gild 2templateMy friend Bette bought these beautiful Mid-Century Modern Chairs from Gild & Co to go with her new L-shaped sofa in a relatively small room. The chairs are the perfect scale, and are so comfortable and well made. It goes without saying, that it’s likely no one else will have these chairs! They are originals!

trayBeyond the great collection of furniture and embellishments, Bonnie is doing something for the vitality of our neighbourhood. It is not an easy neighbourhood in which to run a business. I have seen many businesses come and go, but as a designer and collector of modern furniture and cool stuff, I really want Gild & Co to be successful.

So please go out and support the local businesses that keep our cities vibrant!

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