Yesterday, while rummaging around in a mid-century modern vintage store, Refind, I found a fabulous painting of a magnolia branch by an artist I had never heard of before, Vladimir Tretchikoff, the King of Kitsch. Â Itâ€™s actually a print with an added pencil signature by the artist. Â The painting is called ‘Pink Magnolias.’
Those who know me know that I have a thing for kitschy Tiki,Â HawaiianÂ and AsianÂ objects of art. I love vintage Hawaiian postcard, I throw tiki parties, love the cocktails and will wear a Hawaiian shirt without any hesitation.
However, I have never delved into the world of kitsch paintings. Perhaps in my mind the prohibitiveÂ image of black velvet paintings is too strong. Â This all changed when I went to an open house in Los Angeles a few months ago. I was so inspired and taken aback by the collection of vintage Hawaiian paintings, hangingÂ in the master bedroom, that looked so elegant and stylish, and totally complimented the aesthetics of the room.
I realize it took a certain amount of panache to combine so-called real art with the flagrantly low culture pieces. Â But this was done, not for Kitschy irony but for the simple beauty afforded by the combination of colours and imagery.Â Read my blog post here.
My husband said to me yesterday just before we bought the painting â€œYou have to be pretty confident in your design style to hang this kind of stuff.â€Â Well we decided weÂ were,Â so we bought the signed print, replete with its original frame.
I am so pleased we did because it is amazing! I havenâ€™t decided where to hang this gorgeous piece so, in the meantime, I decided to do a bit of research on Vladimir Tretchikoff.
It turns out I may be the only one in the world who hasnâ€™t heard of him. Tretchikoff was a self-taught artist who painted realistic figures, portraits, still life and animals, with subjects often inspired by his early life inÂ China,Â SingaporeÂ andÂ Indonesia, and later life inÂ South Africa. â€œHis work was immensely popular with the general public, but is often seen by art critics as the epitome ofÂ kitschÂ (indeed, he was nicknamed the “King of Kitsch”). He worked in oil, watercolour, ink, charcoal and pencil but is best known for his reproduction prints, which sold worldwide in huge numbers. The reproductions were so popular that it was rumoured that Tretchikoff was the world’s richest artist afterÂ Picasso.â€ (Wikipedia)
The Magnolia and other tropical flowers, as well as, women from theÂ Orient and Africa seem to be common themes in his paintings.Â “Arguably the prints had a populist appealÂ for being representational not abstract, yet they were also intriguingly exotic and enigmatic with their unfinished backgrounds, unconventional use of colour and Far Eastern or African subjects.” (Flashin’ on the 70s)
The Tretchikoff painting above, called â€˜Chinese Girlâ€™ (popularly known as “The Green Lady”), is one of the best selling art prints of the twentieth century. Recently, the original sold for nearly $1.5 million in London. The model for the painting was Monika Sing-lee who was around twenty at the time and was spotted by Tretchikoff working in her uncle’s laundrette in Cape Town.
This short Youtube video explains the interest in the painting.
The Chinese Girl painting has appeared in numerousÂ famous depictionsÂ of popular culture.Â For exampleÂ the painting can be seen hanging in the background of an animated living room in the music video for the songÂ Young FolksÂ byÂ Peter Bjorn & John.
It can be seen adorning the living room of Bob Rusk, the killer inÂ Alfred Hitchcock’s movie Frenzy in 1972.
The painting is seen in the apartment of Ruby,Â Shelley Winters’ character, inÂ AlfieÂ (1966).
It is featured in his living room in the 2013 music video forÂ The Stars (Are Out Tonight)Â byÂ David Bowie.
As I always knew,Â exploration of junk stores leads to discovery and education. So next time you see a kitschyÂ oil painting remember that these iconic pieces have their own stories and areÂ touchstonesÂ of their period in time. TretchikoffÂ was interesting and his stuff is appealing â€“ even with the layer of nostalgia and kitsch.Â RememberÂ Itâ€™s OK and even pretty darn cool to combine disparate pieces â€“ high and low art â€“ Letâ€™s not forget Mr. Warhol!Â It shows confidence and leadership â€“ instead of waiting to see what might be cool â€“ you go with your instincts and have confidence in your taste.Â
Finally, don’t forget to drop in to some open houses because you can learn from touring real estate and seeing other peoples Mojo.
I decided to hang my Vladimir Tretchikoff,Â Pink Magnolias painting in my entry foyer next to my blue West German vase.
Some of the images above wereÂ found on google images. If these photos are yours and you have concerns about their usage on this blog, please contact me and I will remove them. Thanks!
I would agree that you probably were the only one who had never heard of Tretchikoff until you found that magnolia print! He was so much more than just a kitsch artist. He was an amazing man who struggled against incredible odds to achieve the success he did and that by the relatively young age of forty.
I became friends with Tretchikoff in his later years and produced two stunning documentaries on his life and loves. They are broadcast quality and have been flighted on National television both in South Africa and overseas. They are richly illustrated with his work and I was lucky enough to obtain archival footage of him in his heyday, giving a good overview of his life.
If you are interested, they are on DVD format; viz Tretchikoff Unlimited and The People’s Painter.
Thank you for your very informative comment! Tretchikoff’s work is very interesting and I am grateful that I was able to find his Magnolia painting and learn about him. I would love to see your documentaries and will look for them. By the way, my daughter is a documentary film maker. I really appreciate you connecting with me and sharing your insights and personal story of Vladimir Tretchikoff, an amazing artist!!!
Thank you Yvonne and Tina, it was lovely to see this as I was googling for my ‘contextual and cultural referencing’ unit (I’m a mature textile student). Pink Magnolias also hangs on my dining room wall as an ‘oil painting style’ print. It has many lovely memories attached to it as I grew up with this same picture in my grandparents living room. It was always there from as soon as I can remember and I was honoured to give it a home when my grandparents sadly passed away. It’s one of several pictures that I was lucky to receive and now build more happy memories with them and own family in future. xx
Hi Helen, thanks for telling me about your Pink Magnolias by Tretchikoff! What a wonderful story that you will be able to share with your family and know how cool you are for it!
Hi..we live in Namibia. I have a original Magnolia from Italy.
Can send you the pic is you would like to see.
sure. I’d love to see it!
Hi Yvonne, do you happen to know who owns the original Pink Magnolia painting and / or where it is exhibited?
My grandma have one of the ‘Pink Magnolias’ paintings and we don’t know if it’s an original or a copy.
We really like to know and also know the value of the painting itself.
Would someone please help us in the right direction?
It is one of Vladimir Tretchikoff paintings.
Send me a picture!